Cultural and Creative Industries

Cultural and Creative Industries

Culture, the heartbeat of a community, has an incredible power to fuel innovation and creativity. In today’s world, we’re witnessing a surge in culture-based innovation, drawing inspiration from our heritage and traditions to create transformative designs and solutions. Governments worldwide are committed to preserving both tangible and intangible cultural treasures, recognizing them as wellsprings of inspiration. Our ability to think creatively and challenge norms is at the core of culture-based innovation.